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User friendliness is a hallmark of good website design. A user should intuitively be led to right information without going about in circle, as it happens for many websites that are poor on navigation. When user is unable to find the information, they are seeking, easily, it is big turn off. So, the website must be high on website navigation. The architecture of a website such as Silo Architecture accentuates navigation. So, if your website is informative and database intensive, website architecture can make database easy to organize and accessible. Websites with good architecture are high on navigation and the search engine prefer such websites. In this way, sound architecture, navigation, and Search engine friendly are tied together giving website a ton of good values.

Loading time and Responsiveness are the two aspects of website design and development that are intertwined. As mentioned at the outset of my article that over 90% of people are accessing internet over mobile devices. So, it is imperative that the two main attributes: Less Loading time and Responsiveness be embedded into the website design and considered in the website development thought process. In today’s world of instant coffee and two minutes noodles, user want quick action. So, if your website takes longer loading time, people will switch to the next available option. You too are the same, so put yourself in your users’ shoes and you will understand how important is loading time for a website design and development. Website design must also be responsive. This means that website design must be adaptable for different devices, such as tablets, mobile phone, desktops, laptops, etc. All the elements in a website must align properly in a mobile screen, as they align on a tablet screen, without any loss of identity and design value. The responsive designs make your users view your company as progressive and caring for they understand the diversity of their users.

Design is one of the most important elements of a website. By design, however, it does not mean the look and feel of the website. Website Design is much more than mere color, font, graphics etc. While designing one must also take into consideration attributes such as User Interface (UI) that is easy for a higher User Experience (UX). So a website design should not only be pleasing to look but should also be packed with functionality. Some of the design elements require careful consideration are: 3A – Color: Colorspeak their own language. For example, bluecolorusually represents Information Technology and related industries, while Green coloris representative of Health and Food industry.  Color also denote emotions so Hotel and Airline or Interior Decoration firms need to denote warmness should use color that denote the same emotion. For sports industry that are defined by passion, is aptly represented by redcolour. So, choose a coloraccordingly.COlor also denote gender, so pink color for women and blue and other color for brands that appeal to men. 3B – Font: Fonts have their own personality. There are basically two kinds of fonts: Serif and Non-Serif. While another category of font is Script fonts. Non-Serif fonts are considered to be serious, therefore used for corporate websites. However, for other businesses which are in many ways associated with artistic expressions, or have emotional appeal, such as Cosmetics, Perfumes, Jewellery, paints, women’s ethinc wear, Tourism, Hotels etc., cursive fonts or decorative fonts suits best. 3C – Design Principles: Other design principles in practices such as symmetry and symmetry, contrast, balance and White Space. Design is skill best left to professionals, so it is difficult for a business head to have a clear and deep understanding of the design principles and color psychology. Therefore, it is best advised that website design should be entrusted to professionals.

Objective of the website will help you decide what technology you need to deploy. Different technologies are being used for different kind of website. If you want your website to simply function as web presence, a single page WordPress Technology works best for you. WordPress Technology is an open-source technologyand has many benefits; much of the elements are free and it is easy to deploy. You can simply download a free theme and deploy it. SinceWordPress is remarkably agile, open to customization, it is easy and simple to integrate free or paid plug-ins to add value to the selected WordPress theme.  Zillowis well known in Real Estate industry. It is a WordPress website along with Next.Js CMS. The website essentially functions as search engine for information on real estate. Another popular technology is Laravel. With Vue.js as default front end language, Laravel due to its modular structure is a favorite with web developers. BBC, the name to reckon with in new broadcasting uses Laravel as the technology for powering their website. On the other hand, an ecommerce website that requires financial transactions to conduct business, a technology that provides security for online financial transactions must be chosen. Enova is a financial technology company providing online financial services. The website uses Artificial Intelligence to provide key financial information. If you need reliable helping hand in choosing an appropriate technology for your website, do connect with CDRM Solutions in Vancouver, Canada.

Before you even begin to design and develop a website, you must reach out to your drawing board and listout business objectives of a having a website .Having done so, identify the prime objective of designing and developing a website. Defining the objective is utterly important owing to the fact that a website can be built to serve different business functions. For example, a website can work as simple business objective as serving as an information centre for your stakeholders. Secondly it can also function to serves as a separate business development outfit. Thirdly, it can function and operate as a customer support extension of your marketing initiative. Fourthly, it can function as your virtual store for selling your product and services. For many businesses a website is where all the action is. Amazonis one such website. So, it is imperative that you decide what objective a website must fulfil. The website of Oxfam International – an international charitable organization, seeks to inform and donations for their initiatives. On the other hand the website of financial house Merril Lynch acts as a platform for information dissemination and connection with their customers. 

Essentials of website Design and Development are so simple, yet they are most misunderstood. To begin with, you must first understand that whatever business niche you may fall into, a website is a must for every business enterprise in this digital world. According to latest report based on data compiled till January 2021,a total of more than 4 billion people possess active internet connection worldwide. This comes to be almost 60% of the global population. In other words this means that every 6th person on the world has access to the Internet. Interestingly more than 90% of more than 4 billion people access the internet on a mobile device. These important facts drive home one of the most important points that every business must possess a website. Having said that do understand that there is a difference between having a website and having a website. It means that a poorly designed and unplanned website is as good as having no website at all. Thus, knowing essentials of website design and development is of paramount importance for every profit driven or cause driven business.  So, here I am, listing out a few but very important elements that a website must possess in order to be bring value to investments made into designing and developing a functional website.